Viola & Lewis, a renowned global fashion house, today announced the appointment of Christine Reyes as Vice President of Digital Marketing. In this pivotal role, Reyes will be responsible for driving the company’s digital marketing strategy and overseeing all digital marketing initiatives.
With a proven track record of success in the fashion industry, Reyes brings a wealth of experience and expertise to Viola & Lewis. Prior to joining the company, she held senior leadership positions at LVMH and Chanel, where she played a key role in developing and implementing innovative digital marketing campaigns.
“We are thrilled to welcome Christine to the Viola & Lewis team,” said Alex Thompson, CEO of Viola & Lewis. “Her deep understanding of the fashion industry, combined with her passion for digital marketing, will be invaluable as we continue to elevate our brand and connect with our customers on a digital level.”
In her new role, Reyes will focus on:
Digital Strategy: Developing and executing a comprehensive digital marketing strategy to drive brand awareness, customer engagement, and online sales.
Social Media Marketing: Leveraging social media platforms to build a strong brand presence and foster a loyal community of followers.
E-commerce: Optimizing the company’s e-commerce platform to enhance the customer shopping experience and drive online sales.
Content Marketing: Creating high-quality content, including blog posts, videos, and social media content, to attract and engage target audiences.
Email Marketing: Implementing effective email marketing campaigns to nurture customer relationships and drive conversions.
Analytics and Insights: Utilizing data analytics to measure the performance of digital marketing initiatives and make data-driven decisions.
“I am excited to join Viola & Lewis and contribute to the company’s continued success,” said Christine Reyes. “I look forward to working with the talented team to elevate our digital marketing efforts and create unforgettable customer experiences.”
About Viola & Lewis
Viola & Lewis is a global fashion house renowned for its timeless designs, exceptional quality, and innovative approach to style. With a rich heritage and a commitment to excellence, Viola & Lewis continues to inspire and empower individuals around the world.
About Christine Reyes
Christine Reyes is a seasoned digital marketing executive with a passion for creating innovative and engaging digital experiences. With a strong background in fashion and luxury brands, she has successfully led digital marketing teams to achieve significant growth and brand awareness. Reyes is committed to leveraging the latest digital technologies to drive customer engagement and brand loyalty.